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NOEP4 Photo Request Guidelines & Tips
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The Association of Women’s Health, Obstetric and Neonatal Nurses (AWHONN) requests images and videos from families and nurses that care for high risk and vulnerable newborns in the Special Care Nursery and Neonatal Intensive Care Unit (NICU) within the United States and its territories. We are hoping to obtain images that include families that are multicultural and diverse. These photos are intended to illustrate a variety of family centered scenarios for potential use in AWHONN’s Neonatal Orientation and Education Program, 4th Edition (NOEP4). Photo entries can be submitted by AWHONN members and non-members.


Types of Images/Videos to Submit

  • Special Care Nursery and NICU infants with their mothers and families,  infants intubated, tube fed, breastfeeding, newborn development care interventions 
  • Special Care Nursery and NICU setting, specific procedures, and equipment
  • Skin-to-skin (kangaroo care), transitioning to extrauterine life
  • Sensitive family moments: Deceased infant with family, religious ceremony of deceased infant
  • Other clinical scenarios: Women in labor,  epidurals, nitrous oxide use, nurse supporting mother, labor support interventions (i.e. on birthing ball, water birth),  father skin-to-skin, cesarean birth, mothers ambulating, etc.

How to Submit Images

  • Photos can be sent as jpeg’s, png’s or camera-raw files.
  • Cell phone images are fine. Please send the largest file size that is available (or the original). Bigger is better.
  • We are interested in natural, full-color images. Please do not convert the photos to black and white or apply filters to them before you send them to us.

How to Take Better Images

  • Use natural light whenever possible. Turn off your flash. The flash tends to create harsh shadows. Also avoid direct overhead lighting, if possible.
  • Get in close. One of the biggest mistakes that people make when taking photos is not getting close enough to the subject. If you shoot from too far away, you’ll never be able to capture the amazing details, colors and textures that will really bring your photos to life. Do not use your cell phone’s digital zoom to get in close. That will result in a blurry, pixelated image.
  • Try shooting from a low angle. The majority of photos are shot from the chest height of a standing adult. This may be the most convenient way of taking a photo, but there are usually more creative options! You can easily improve your photos by finding a more interesting perspective to shoot from. Often the best way to do that is to simply shoot from a lower angle.
  • Create a focal point. It seems simple, but make sure your photo contains a main subject or point of interest. Think of a subject as a resting place for your eyes – somewhere that your gaze can easily fall.


  • Individuals submitting images must have copyright ownership of the image (the person taking the photograph is considered to be the original copyright holder)
  • All individuals in the image must submit the model release
  • Your photograph or video must represent an aspect of the NICU or perinatal setting
  • For nurses: submit  an image portraying the support you provide to women/families in the NICU or perinatal setting


Entry Period

Images and videos should be sent here:

Entries can begin on January 9, 2017

The final date to submit images or video will be February 9, 2018 at 5pm Eastern Time.


Your Rights

If you submit images/videos to AWHONN, you grant AWHONN a royalty-free, nonexclusive right to:

  • Display the photograph in AWHONN’s NOEP4.
  • Retain a digital copy of your images and videos that will be archived in AWHONN’s photo library and accessible to staff.
  • Photographer will still be the original rights holder.

AWHONN will credit all images and videos with the information submitted in the model release form. Your photos/videos help AWHONN promote the health of women and newborns. Thank you for helping to further our mission through your photo/videography.


Method of File Naming

Please use the example below to name the submitted image and videos files.

Initial of first name, Last name, number of image submitted.

For example if Jessica Smith submits 4 images and 1 video:

JSmith 1, JSmith2, JSmith3, JSmith4, JSmith5 (this would be the video file)

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Association of Women's Health, Obstetric and Neonatal Nurses is accredited as a provider of continuing nursing education by the American Nurses Credentialing Center's Commission on Accreditation.

AWHONN is approved by the California Board of Registered Nursing, Provider #CEP580. Accredited status does not imply endorsement by AWHONN or the American Nurses Credentialing Center of any commercial products displayed or discussed in conjunction with educational activities.

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